Latest update: Aug 12, 2017

Privacy & Cookie Policy

Your privacy is important to us. We know that's what they all say, but frankly we mean it. You've placed your trust in us by using the services and we value that trust. That means we're committed to protecting and safeguarding any personal data you give us. We act in our customers' interest and we are transparent about the processing of your personal data. This one privacy statement applies to any kind of information we collect through these platforms or other means connected to these platforms (such as contacting our customer service team via email). It makes for a lot less tedious reading. If you are one of our business partners, make sure to also check out our Privacy Statement for Business Partners to understand how personal data is further processed as part of the business relationship.

We might amend the Privacy Statement from time to time. If you care about your privacy, visit this page regularly and you'll know exactly where you stand. If we make changes to the Privacy Statement which will have an impact on you (for example, if we intend to process your personal data for other purposes than communicated in the past in this Privacy Statement), we will notify you of these changes before the new activities begin.

If you disagree with this Privacy Statement, you should discontinue using our services. If you agree with our Privacy Statement, you are ready to use

What kind of personal data does collect?

We collect information like your name, preferred contact details, the names of anybody travelling with you and your payment information. You may decide for yourself to submit special requests for your upcoming Trip (for example, certain preferences ). In addition to this, we also collect information from your computer, phone, tablet or other device you are using to access our services. This includes the IP address, the browser you use, and your language settings. There are also situations in which we receive information about you from others or automatically collect other information. This is the basic overview of the information we collect. Read more text:

Your personal data collects and uses information that you provide to us. When you make a reservation, as a minimum you are asked for your name & email address. Depending further on your Trip Reservation, we may ask for your home address, phone number, payment information, date of birth, the name of any guests travelling with you & preferences such as meals & mobility restrictions, you may have for your Trip. If you have reached out to our Customer Support team or through other means (such as social media or Property Partner), we collect information from you there too.

There are also other instances where you provide us with information. For example, if you browse with your mobile device, you can decide to enable to see your current location or grant access to your contact details - which helps us provide you with the best possible service and experience. You can also open a user account, which allows you to save your personal settings, review previous bookings or plan and manage future reservations or benefit from other features only available to account holders (such as incentives or other benefits we may offer).

You can decide to participate in referral programs or sweepstakes in which case also, you will be providing us with personal data. In addition to that, you can provide us with feedback or ask for help with using the travel services.

Personal data you give us about others.

Of course, you might not simply be making a Trip Reservation for yourself. You may be doing a Trip with other guests whose details you provide as part of the Trip Reservation, or you may make a Trip Reservation on behalf of someone else. In some cases, you can use to share information with others. This might take the form of forwarding a wish list or participating in referral programs, but such information may only be used as described in the offered interface - check the details there if you want to know more.

However, at this point we have to point out that it's your responsibility to ensure that the person or people you have provided personal data about are aware that you've done so, and have understood and accepted how uses their information (as described in this Privacy Statement).

Personal data we collect automatically.

Even if you don't end up making a Trip Reservation (and when you do), when you visit our websites or apps we automatically collect certain information. This includes your IP address, the date and time you accessed our services, the hardware, software or internet browser you use and information about your computer's operating system, like application versions and your language settings. We also collect information about clicks and pages that have been shown to you.

If you use a mobile device, we collect data that identifies your mobile device, device-specific settings and characteristics, app crashes and other system activity. When you make a Reservation, our system registers through which means and from which websites you have made your reservation or entered the websites and/or apps.

Personal data we receive from other sources.

It's not always just the things you tell us - we may also receive information about you from other sources. These include business partners, such as affiliate partners, subsidiaries of the and other independent third parties, and anything we get from them may be combined with information provided by you. For eg, the reservation services are not only made available via but are also integrated into services of affiliate partners you can find online. When you use some of these, you provide the reservation details to our business partner, who then forward your details to us. We also integrate third party service providers to facilitate payment between bookers and Property Partners. These service providers share payment information so we can administer and handle your Reservation, making sure everything goes as smoothly as possible for you.

We also collect the information received when you communicate with the Property Partner with whom you have made a Reservation as the communication services are integrated with our system. We may also receive information about you to serve you more relevant advertisement for example additional cookie data made available to us by social media partners. When you link your user account to your social media account, personal data may be shared with by that social media provider, if you have given that permission though, of course.

Property Partners may share information about you too with us - this may especially happen if you have support questions about your Reservation or when disputes arise about your Reservation.

Why does collect and use your personal data?

The main reason we ask you for personal details is to help administer your online Trip Reservations and ensure you get the best service possible. We also use your personal data to contact you and to inform you of the latest deals and special offers and other products or services which we believe may be of interest to you. There are other uses too - if you'd like to find out what they are, read on for a more detailed explanation. Read More text:

We use the information collected about you for various purposes. Your personal data may be used in the following ways:

A. Trip Reservations: The most important reason to collect your data is to help you complete & administer your online Trip Reservation. This includes sending you communication relating to your upcoming trip such as confirmations, modifications & reminders.

B. Customer service: We require your information to be able to provide you the best Customer Support for your Trip Reservation or any other reason you may reach out to us.

C. Account facilities: users can create a user account on our website. The information provided is used to administer this account allowing you to do some useful things such as managing your Trip Reservations, personal information and settings, etc.

D. Marketing activities: We use your information for marketing activities. These activities include:

  1. Using your contact information to send you regular news of travel-related products and services. You can unsubscribe from email marketing communications quickly, easily and at any time simply by clicking on the "unsubscribe" link at the bottom of the newsletter.
  2. Based on your information, individualised offers may be shown to you on the website or on third-party websites/apps (including social media sites) and the content of the site displayed to you may be personalized. These may be offers that you can book directly on the site, or on other third-party offers or products we think you might find interesting.
  3. When you participate in other promotional activities (such as sweepstakes, referral programs or competitions), relevant information will be used to administer these promotions.

F. Communicating with you: There may be other times when we get in touch, including by email, by post, by phone or by texting you - which method we choose depends on the contact information you have previously shared with us. And we process the communications you send to us.

G. Market research: We sometimes ask our customers to take part in market research. Please see the information provided when you are invited to participate to understand what personal data is collected and how your personal data is used further.

H. Improving our services: We also use personal data for analytical purposes. This is part of our drive to improve our services and enhance the user experience, but can also be used for testing purposes, troubleshooting and to improve the functionality and quality of our online travel services. The main goal here is to optimize and customize our online platform to your needs, making our site easier and more enjoyable to use. We strive to only use pseudonymized data for these analytical purposes.

I. Call monitoring: When you make calls to our customer service team, may use an automated telephone number detection system to relate your number to your existing reservations which may help everyone save time. Calls are also recorded for internal training purposes & quality checks. Not all calls are recorded and recordings are kept for a limited period and automatically deleted thereafter unless has a legitimate reason or interest to keep such a recording for a longer period, including fraud investigation & legal purposes.

K. Promotion of a safe and trustworthy service: In order to create a trustworthy environment for you, your fellow travellers,'s business partners and our Property Partners, we may use personal data for the detection and prevention of fraud and other illegal or unwanted activities. Similarly, we may use personal data for risk assessment and security purposes, including the authentication of users and reservations. For such purposes, we may have to stop certain reservations or put on hold reservations until we have finished our assessment.

L. Legal purposes: Finally, in certain cases, we may need to use your information to handle and resolve legal disputes, regulatory investigations and compliance, to enforce the terms of use of the online reservation service or to comply with lawful requests from law enforcement.

Providing your personal data to is voluntary. However, depending on the type of service you may want to use, we may only be able to provide you with this service if certain personal data is collected. For example, we cannot process your Trip Reservation without your name & contact details.

If we use automated means to process personal data which produces legal effects or significantly affects you, we will implement suitable measures to safeguard you rights and freedoms, including the right to obtain human intervention.

To process your personal data as described above, we rely on the following legal bases:

In view of purpose A to B, relies on the legal basis that the processing of the personal data is necessary for the performance of a contract, specifically to finalize and administer your Trip Reservation. If the required personal data is not provided, cannot finalize the Trip Reservation, nor can we provide customer service. In view of purposes C to K, relies on its legitimate commercial business interest to provide its services, to prevent fraud and to improve its services. When using personal data to serve's or a third party's legitimate interest, will always balance your rights and interests in the protection of your personal data against's rights and interests or those of the third party. For purposes L, relies also where applicable on compliance with legal obligations (such as lawful law enforcement requests). Where needed under applicable law, will obtain your consent prior to processing your personal data for direct marketing purposes.

If you wish to object to the processing set out under C to K and no opt-out mechanism is available to you directly (for example, in your account settings), to the extent applicable, please contact [email protected]

How does share your data with third parties?

There are different parties integrated into the services in various ways and for various reasons. The primary purpose is to share your data relevant for your Trip with Property Partner to complete your Trip Reservation. There are also other parties which can receive some of your data, which are parties we involve to provide you with the services. This includes for example - financial institutions, advertisers, subsidiaries of the corporate family and other affiliates of the Africabookings Ltd. corporate family or in some cases, if we are required by applicable law, governmental or other authorities. We do not sell or rent your personal data.

How does process communications that you and your Property Partner booked may send to can help you and Property Partners exchange information and requests about their services and existing Reservations, directing the communications through

What security and retention procedures does put in place to safeguard your personal data?

We observe appropriate and adequate procedures to prevent unauthorized access to, and the misuse of personal data that we process. Read more text:

  • We use appropriate business systems and procedures to protect and safeguard the personal data provided by you. We also use security procedures and technical and physical restrictions to access and use the personal data on our servers. Only authorised personnel have permission to access personal data in the course of their work.
  • We retain your personal data for as long as we deem it necessary to ensure you can smoothly use our services, to provide services to you such as maintaining the online user account you may have created, to comply with applicable laws, resolve disputes with any parties, prevent fraudulent or illegal activities. All personal data retained by us will be subject to this Privacy Statement.

How is the data of children treated by

Unless indicated otherwise, is a service you are only allowed to use if you are over 18 years of age. The only processing of information of children are with the full consent of the parents or legal guardians. If we are made aware that we have processed information of a child under 18 years old without the valid consent of a parent or guardian, we reserve the right to delete it.

How can you control the personal data you have given to

You always have the right to review the personal data we store about you. You can request an overview of your personal data by emailing us to the email address stated below. You can do this in the following ways:

  1. you can ask us for a copy of the personal data we hold about you;
  2. you can inform us of any changes to your personal data, or you can ask us to correct any of the personal data we hold about you but, as explained below, you may be able to make such changes yourself;
  3. in certain situations, you can ask us to erase, block or restrict the processing of the personal data we have about you, or object to particular ways in which we are using your personal data; and
  4. in certain situations, you can also ask us to send the personal data you have given us to a third party.

Where we are using your personal data on the basis of your consent, you are entitled to withdraw that consent at any time subject to applicable law. Moreover, where we process your personal data based on legitimate interest or the public interest, you have the right to object at any time to that use of your personal data subject to applicable law.

We rely on you to ensure that your personal data is complete, accurate and current. Please do inform us promptly of any changes to or inaccuracies of to your personal data by contacting us.

If you have an online user account, you can access a significant amount of your personal data through our website. Our website generally presents you with the option to add, update or remove information we have about you.

If any personal data we have about you is not accessible through our website, you can send us your request at no cost.For any of your requests in regards to this Privacy Statement and to exercise any of your rights or if you have a complaint, please contact us by contacting our Head of Operations at [email protected] You may also contact your local data protection authority.

If you wish to object to the processing of your personal data on the basis of legitimate interest and no opt-out mechanism is available to you directly, please contact us at [email protected]

If you have any questions about this Privacy Statement or about our processing of your personal data, please contact our Head of Operations via [email protected] and we will get right back to you. For questions about your reservation, please contact our customer service team at [email protected]

Cookie Statement

Whenever you use our online services cookies and other tracking technologies can be used in various ways, such as making the website work, to analyse traffic, or for advertisement purposes. These technologies are either used by us directly, or by our business partners, including third party service providers and advertisers we work with. If you want to learn more about what a cookie is, how they are used and what your choices are, please read more below.

What is a cookie?

A cookie is a small amount of data that is placed in the browser of your computer or on your mobile device. So-called "first party cookies" are cookies which are served by the entity operating the domain through which the cookie is served.'s own cookies are therefore "first party cookies". In case we allow others to service cookies through the websites, these cookies are so-called "third party cookies".

In addition, there is a difference between session cookies and permanent cookies. Session cookies will only exist until you close your browser. Permanent cookies have a longer lifespan and are not automatically deleted once you close your browser. We strive to serve cookies or allow the serving of cookies with a maximum lifespan of 5 years. Only in exceptional circumstances, such as for security purposes and where absolutely necessary, will a cookie have a longer lifespan than that.

Next to cookies, other tracking technologies are used which are similar to cookies. These can include web beacons (also known as pixel tags, web bugs or gifs), tracking URLs or software development kits (SDKs). A web beacon is a tiny graphic image of just one pixel that can be delivered to your computer as part of a web page request, in an app, in an advertisement or in an HTML email message. Pixels can be used to retrieve information from your device, such as your device type or operating system, IP address, and time of visit. They are also used to serve and read cookies in your browser. Tracking URLs are used to understand from which referring website the websites or apps are used. SDKs are small pieces of code included in apps, which function like cookies and web beacons. All these technologies are together referred to in this Cookie Statement as "cookies".

Cookies are used for different purposes. They allow you to be recognised as the same user across the pages of a website, between websites or when you use an app. The types of information that we collect through cookies include IP address; device ID; viewed pages; browser type; browsing information; operating system; internet service provider; timestamp; whether you have responded to an advertisement; the referring URL; and features used or activities engaged in within the website/apps.

Our website use cookies for different purposes:

Technical cookies:

We try to give our visitors an advanced, user-friendly website that adapts automatically to their needs and wishes. To achieve this, we use technical cookies to show you our website, to make them function correctly, to create your user account, to sign you in and to manage your bookings. These technical cookies are absolutely necessary for our website to function properly.

Functional cookies:

We also use functional cookies to remember your preferences and to help you to use our website efficiently and effectively. If you are using the websites or apps to search for a Property, for example, these cookies remember your preferred currency, language, your searches and your previously viewed Property Partners. We may also use cookies to remember your registration information so that you don't have to retype your login credentials each time you visit our site. Passwords will, however, always be encrypted. These functional cookies are not strictly necessary for the functioning of our website or apps, but they add functionality and enhance your experience.

Analytics cookies:

We use these cookies to gain insight into how our visitors use This means we can find out what works and what doesn't, optimize and improve our websites or apps, understand the effectiveness of advertisements and communications, and ensure we continue to be interesting and relevant. The data we gather can include which web pages you have viewed, which referring/exit pages you have entered and left from, which platform type you have used, which emails you have opened and acted upon, and date and time stamp information.

It also means we can use details about how you've interacted with the site, such as the number of clicks you make on a given page, your mouse movements and scrolling activity, the search words you use and the text you enter into various fields. We make use of analytics cookies as part of our online advertising campaigns to learn how users interact with our website or apps after they have been shown an online advertisement. This may include advertisements on third-party websites. Analytics cookies may also be used to enable our business partners to learn if their customers make use of accommodation offers integrated into their websites.

Commercial cookies:

We use third-party cookies as well as our own to display personalized advertisements on our websites and on other websites. This is called "retargeting," and it is based on browsing activities, such as the destinations you have.